Instagram story is the way of sharing videos, photos and pictures  with your followers. The interesting thing about the Instagram stories are that they are visible till 24 hours after that it disappears.

So we are here to use these Instagram stories for business. Wondering how?

Well, I will discuss how. Just move on with the content of this post you will get to know how.

Strategy #1

Try to show a day in the life

For creating the story  you can use photos as well as videos.  For doing this it is not necessary that you have to create your video eye-catchy. Rather than that you should concentrate on the way to show the usual view of the day-to-day happenings of your business. Like the one shown below.

Try to show a day in the life

You can simply capture video in Instagram stories. When your creation is done you can upload the same with caption or not as your wish. You are also able to draw the text onto image or video. This will totally depend in your creation that how efficiently you are able to grab this opportunity to show your creation.

Also I feel proud to present you the latest feature of Boomerang, mention and links which is introduced by Instagram stories which will make your stories even more fun.

So how it works? I will explain you how.

Boomerang

Boomerang

Boomerang will be used to turn every moment into something fun which is unexpected. This option is now available right inside Instagram. For this option you have to swipe right from your feed to open stories camera. There you will find a new format picker under the record button which will let you select Boomerang option mode.

Then you need to tap record and the camera will burst the photos into a mini video that will play forward and backward. And when done you can share the same.

Mention

Mention

This mentioning is  same as the captions and comment which you add. You can mention and share the video with or who you are thinking of to be in your story. You are also able to add text to your strong and the moment when you type @ followed by the username, it will appear underlined in the story. And when people will click on that mentioned name they will see a popup including that person’s profile.    

Also, when you are mentioned in someone’s story then you will receive the notification. If the situation is that someone has mentioned you in her or his post whom you don’t follow then you will receive the message of request.

The option of see more links

The option of see more links

When you are watching someone’s story and want to go deeper then you must click on See more at the bottom of some stories. Also, the links are added to only those accounts which are verified and thus will help you to learn more.

Strategy #2

Make modification in your Blog Content

As we all know that there are many people who are interested in cooking, so they will search for such contents, right? According to that, judge your customer’s  demand and make the desired changes. Create stories which are related to your business and try to convert them into a story like shown below.

 Make modification in your Blog Content

From the above story you are able to grab the curiosity of your customers to know more about your product. Story tells the short brief idea of your product, so try to use the same for your business.

Strategy #3

Try to show your products in action

You can promote your products through the Instagram stories. It will let the viewers to judge what your product does or what is it all about. Like you can have a look below.

Try to show your products in action

You can see how efficiently the above is done. The above story will let the viewers know that what special for today, what are the ingredients used to make such a delicious item and then finally you can see the result. This is a kind of provocation which you are doing to make your viewers at least visit your place. Similarly, you can do the same for your business products.   

Closure

These were some of the strategies which you can use for your business with the help of Instagram stories.

Follow our blog on Gramboardpro to get such ideas to enhance your business.